Jason Salvador headshot03/23/2014 Jason Salvador

Best paid AI tools

In the year 2024, the AI ecosystem is brimming with innovative tools, which can make the pursuit of finding genuine value-for-money solutions quite demanding.

Rest assured, we have saved you the legwork.

We present to you an attentively curated list of the paramount 20 paid AI tools. These tools not only hold true to their claims but also make sure that your investment blossom.

1. Synthesia

Synthesia is the absolute pioneer in AI video generation. Using their intuitive online platform, you can create videos with human presenters by simply typing in text. You can choose between 160+ AI avatars (based on real actors) who can speak your words in 140+ languages. You can make a free AI video and then upgrade to a starter ($29/month) or enterprise plan (custom price).

Synthesia pros

  • It is very intuitive and easy to use, suitable for complete beginners
  • It supports over 140 languages
  • It has the best avatar quality on the market
  • It has many templates you can choose from to help you get started
  • It is being used by more than 50.000 companies and has a 4.8/5 rating

Synthesia cons

  • It only works in a browser
  • It is not clear how much the corporate plan costs

Synthesia pricing

  • Free demo
  • Starter plan: $29/month
  • Creator plan: $67/month
  • Enterprise: price based on number of seats

2. ChatGPT Plus

ChatGPT Plus is OpenAI’s subscription-based service that enhances the ChatGPT experience with additional benefits. Aimed at providing users with an uninterrupted and faster experience, ChatGPT Plus ensures access even during peak usage times. This service is designed to cater to the needs of users who require reliable performance and access to the latest advancements in conversational AI technology.

ChatGPT Plus pros:

  • Guaranteed Access: Subscribers can use ChatGPT even during high-demand periods, ensuring constant availability.
  • Faster Responses: The service offers quicker interaction times, making it more efficient for users.
  • Priority Feature Access: Subscribers get early access to new features and improvements, staying ahead with the latest updates.

ChatGPT Plus cons:

  • Cost Barrier: The subscription fee may be a deterrent for some users, especially those who use the service casually or have limited budgets.
  • Limited Customization: While it offers faster access and priority features, users might still seek more personalized options or features that are not covered by the subscription.

ChatGPT Plus pricing

  • $20/month

3. Adobe Premiere Pro

Adobe Premiere Pro integrates AI to streamline video editing, featuring Auto Reframe for optimizing scenes across devices and Scene Edit Detection to identify and segment scenes automatically. The tool simplifies workflows with text-based video editing and speech to text for captions, enhancing accessibility and engagement.

Adobe Premiere Pro pros:

  • Automated editing features save time
  • Enhances videos for multiple platforms effortlessly
  • Facilitates captioning with speech to text

Adobe Premiere Pro cons:

  • Learning curve for new users
  • Subscription-based pricing may be prohibitive for some

Adobe Premiere Pro pricing

Pricing plans start at $22.99/month for Adobe Priemiere Pro, which includes the AI tools we mentioned here.

4. Byword

Byword offers a high-quality AI article writer designed to generate articles at scale. It focuses on creating authentic, engaging content efficiently, catering to the needs of content creators and businesses looking to enhance their content strategy with AI-driven solutions.

Byword pros:

  • High-quality content generation.
  • Scalable solution for various content needs.
  • Streamlines the content creation process.

Byword cons:

  • May require refinement for specific tone or style preferences.
  • Dependence on AI for content creation might limit unique insights or personal touch.

Byword pricing

  • Starter plan: $99/month for 25 articles
  • Standard plan: $299/month for 80 articles
  • Scale plan: $999/month for 300 articles
  • Unlimited: $2499/month for unlimited articles

5. Fireflies AI

Fireflies.ai offers an AI-driven tool designed to enhance meeting productivity by automatically recording, transcribing, and summarizing meetings. It integrates with popular video conferencing tools to capture discussions for easy reference and action item tracking.

Fireflies AI pros:

  • Streamlines meeting documentation.
  • Facilitates easy search within transcripts.
  • Automates the process of note-taking.

Fireflies AI cons:

  • Dependence on audio quality for accurate transcriptions.
  • May require manual editing for perfect accuracy.

Fireflies AI pricing:

  • Free trial
  • Pro plan: $10/month
  • Business plan: $19/month
  • Enterprise plan: $39/month

6. Gemini

Gemini (formerly Google Bard) envisioned as Google’s foray into conversational AI, aims to democratize information by providing expansive, intuitive responses to user queries. Designed to compete in the rapidly evolving AI chatbot arena (think ChatGPT đź‘€), Gemini seeks to leverage Google’s vast data repositories for real-time, accurate information. Its strengths lie in its integration with Google’s search capabilities, offering users a seamless blend of conversational AI and search engine power.

Gemini pros:

  • Streamlines editing workflow
  • Offers a range of automated editing features.

Gemini cons:

  • Requires manual adjustments for optimal results
  • Learning curve for best utilization.

Gemini pricing:

Offers a free version with basic features; premium plans start at $15/month for advanced features.

AI Video Generators and Editors

Video is by far the most popular medium of our time. It appeals to multiple senses, and we simply love watching video content. But when it comes to creating video… Not that fun anymore.

Whether you’re a content creator, a professional video editor, or a complete novice, you know that creating a good video requires knowledge, skills, and the right equipment — at least if you’re doing it the traditional way. 📹

Fortunately, there are better ways. đź™Ś

Ever thought about using an AI video editor or creating completely new video content with an AI video generator? With a little help from AI, you can now create videos much faster and cheaper. Instead of worrying about technical stuff, you can finally focus on creativity and storytelling. 

There are numerous artificial intelligence tools on the market that can help you with specific video-related tasks. Some of them enhance your existing video footage, while others generate entirely new videos based on your text input. Yup, AI is literally enabling magic. 

So let’s take a closer look at some of the best AI video editors and generators currently available:

7. Runway

Video editing used to be a tedious and lengthy process. But it no longer requires technical skills or expensive software. Runway makes it super easy to edit and enhance your existing video footage: remove background, paint out objects, add subtitles, and more. You can create 3 projects for free, while the most popular plan costs $12/editor/month.

Runway pros

  • It offers various video editing capabilities
  • It allows you to generate videos from scratch
  • It allows you to generate videos from images

Runway cons

  • Its many functionalities might be overwhelming for beginners
  • It is somewhat limited when it comes to the speed of generated videos
  • It doesn’t offer videos with realistic human presenters

Runway pricing

  • Basic: Free
  • Standard: $12/user/month, billed annually
  • Pro: $28/user/month, billed annually
  • Unlimited: $76/user/month, billed annually

8. Unscreen

Unscreen helps you remove background from your videos — and to do it automatically. Instead of picking out pixels and selecting colors and masks manually, Unscreen analyzes videos automatically. AI detects even the smallest details, so the results are super accurate. And the price? You can use it for free with some limitations (gif exports only, limited to 5 seconds). If you need better quality results without a watermark, pricing starts at $4.99/video minute.

Unscreen pros

  • It supports different formats, such as .mp4, .mov, .webm and .gif
  • It allows you to not only remove a video background but also add a new one
  • It can also be used via After Effects or Premiere Pro extensions
  • It offers two types of plans: Subscription and Pay as you go plan

Unscreen cons

  • It only solves one, very specific video editing problem
  • Some real user testimonials are missing on their website

Unscreen pricing

The tool offers two pricing models:

  • Subscription plan: from $10 to $400 per month
  • Pay as you go plan: $4.99 per video minute


VREW uses AI to generate captions from speech in your video. Its fast speech recognition replaces tedious manual transcription, and you can easily edit the auto-generated captions. Besides, it allows you to style the captions using different fonts, borders, and shadows. It’s worth noting that this is a downloadable software.

VREW pros

  • It is easy to use
  • It can generate captions based on your video
  • It also allows you to provide a script so it can generate more accurate captions

VREW cons

  • The tool only comes as a downloadable desktop app
  • The tool only supports captions in 5 different languages

VREW pricing

  • Free: 120 minutes of transcription
  • Light: 1.2K minutes of transcription for $67 per year
  • Standard: 6K minutes of transcription for $124 per year
  • Business: 7.2K minutes of transcription for $364 per year

10. Descript

Descript is a comprehensive AI video editor that lets you create professional-looking videos in a snap. You can use it to add various visual elements, titles and captions, animate layers, and more. Using Descript, you can add a voiceover to your video — they offer a variety of stock voices, and you can also clone your own. A limited free plan is available.

Descript pros

  • It makes it easy to create dynamic captions for all types of videos
  • It can automatically remove filler words from your video captions
  • It offers an end-to-end video editing experience

Descript cons

  • It is not the most intuitive tool if you’re a beginner
  • It only supports transcription in 23 languages

Descript pricing

  • Free: 1 hour of video per month
  • Creator: $144/year for 10 hours of video per month
  • Pro: $288/year for 30 hours of video per month
  • Custom prices for enterprise users

11. Nova A.I.

Nova A.I. is a video categorization and organization tool that helps you find and categorize videos more easily. AI recognizes and tags different elements of your videos: faces, expressions, objects, activities, celebrities… Therefore, it’s a great tool for organizing all kinds of video collections. You can start using it for free, while the most popular plan is $18/month.

Nova A.I. pros

  • It saves you time categorizing your videos
  • It makes videos searchable
  • It has recently added some video editing features, such as adding subtitles, transforming text into speech, video translation, and more

Nova A.I. cons

  • The tool seems adequate for personal use, but it lacks social proof to establish trust with bigger clients

Nova A.I. pricing

  • Free: 30min of video per month
  • Basic: 150min of video for $10/month 
  • Pro: 300min of video for $18/month
  • Business: 900min of video for $55/month

12. Reface: Face Swap Videos

The Face Swap mobile app is a fun and easy way to swap faces with friends or celebrities or insert your face into a pre-made video. It uses face swap technology which allows you to swap faces in real time using a camera. It also offers a number of filters, GIFs, and funny videos. 

Reface pros

  • You can download the app for free
  • It is easy and fun to use
  • It has more than 100M downloads

Reface cons

  • It only works as a mobile app

Reface pricing

  • Free with in-app purchases available

13. Topaz Video AI

If you have existing video footage and want to enhance it, this $199,99 desktop app can be useful. Using AI, it’s great for upscaling, denoising, and restoring your (old) videos. It can recover video details, blend frames, create a nice visual flow, and much more. The AI “learns” from the surrounding frames of the video, resulting in natural results.

Topaz Video AI pros

  • Made specifically for video upscaling, deinterlacing, and motion interpolation
  • It improves the quality of your videos using 5 different AI models

Topaz Video AI cons

  • It works as a desktop app, so you need to download and install it on your computer
  • The free trial doesn’t let you save the videos created

Topaz Video AI pricing

  • $299/year for 2 seats and unlimited use

14. Make-a-Video

Make-a-Video is Meta’s latest AI system that enables users to create videos by typing in text. The videos are automatically generated based on the text entered, and can be shared online or downloaded. The AI video generator is not available to the public yet, but we expect it to be a huge opportunity for content creators in the future.

Make-a-Video pros

  • It generates anything you can put into words
  • It can also create variants based on an input video

Make-a-Video cons

  • It has some limitations when it comes to details, such as hair, fingers…

Make-a-Video pricing

  • The tool is not available to the public

15. AImages 

If you want to enhance a video without downloading new software, you can try AImages. It contains different tools you can use to sharpen, deblur, clear and upscale videos. The tool can also be used to enhance photo quality — it helps you sharpen blurry details, clear artifacts, and increase image resolution. You can pay as you go or go with a subscription plan (starting at $11/month).11 Best AI Video Generators of 2024A detailed comparison of the top 11 AI video generators on the market (as of January 2024). Pricing, video quality, realism of their AI avatars, and more.Learn more

AImages pros

  • It works for enhancing videos as well as still images
  • It works in a browser so no download is required

AImages cons

  • Complex pricing plans
  • Limited amount of filters you can apply to a single video

AImages pricing

  • Free: up to 2 AI filters per video
  • Standard: $11/month for up to 3 filters per video
  • Premium: $25/month for up to 4 filters per video
  • Elite: $61/month for up to 5 filters per video

16. D-ID

Looking to create videos with speaking characters from text? Then you should check out D-ID’s Creative Reality Studio. It’s an online video generator that uses AI for multiple aspects of video creation: text generation, image generation, and face animation. This means you can create a talking character based on a still image or describe it with words and have it generated by AI.

D-ID pros

  • It offers 3 ways to create faces; from their existing avatars, from an image, or from text
  • It is integrated in Canva, so you can use it within the Canva editor
  • It makes video creation easy and offers many possibilities for creative expression

D-ID cons

  • Their avatars are still far from realistic representations
  • It is hard to see it being used for business purposes
  • D-ID’s pricing plans are not straight to the point

D-ID pricing

  • Free: 5 minutes of video
  • Lite: $90/year for 16 minutes of video per month and limited features
  • Pro: $776/year for 60 minutes of video per month and limited features
  • Advanced: $2263/year for 175 minutes of video per month
  • Enterprise: customized plans and prices

17. Pictory

Pictory is one of the best text to video converters that transforms long-form text content into branded videos effortlessly. It supports various aspect ratios, offers access to millions of stock videos and images, and automatically adds English captions. 

Plus, it’s super easy to use. You just need to insert your script, select a template, and the AI will automatically create a storyboard for you. If you wish to convert existing online content, you can simply share a link as an input source. Quite cool, don’t you think?

Pictory pros

  • It can generate videos from a link as an input source
  • It allows you to add narration to your video
  • It has an extensive library of templates for different use cases

Pictory cons

  • It only supports voiceover in English
  • It has a limited selection of AI voices

Pictory pricing

  • Free trial: 3 video projects, each of up to 10 minutes long
  • Standard: $228/year for 30 videos per month with limited features
  • Teams: $1188/year for 90 videos per month

18. RawShorts

RawShorts is a versatile AI video editing tool for animated content. Its standout feature is a text-to-video generator, supported by an AI assistant. With animated charts and a vast stock media library, it’s perfect for creating high-quality explainer, promo, and whiteboard animations with ease.

RawShorts pros

  • It can automatically create storyboards based on your script
  • It has an integrated text-to-speech function

RawShorts cons

  • It feels clunky at times
  • Its text-to-speech feature only supports English

RawShorts pricing

  • Essential plan: $20/month for 25 exports
  • Business plan: $30/month for 50 exports

19. Munch

Munch is an innovative tool that utilizes advanced generative AI and marketing analytics to extract engaging and impactful clips from your long-form videos. It identifies the most shareable moments based on trending analysis and marketing insights, presenting you with coherent and captivating clips.

Munch pros

  • Besides distilling the content, the tool also supports basic video editing
  • The AI can generate specific social posts based on a single video
  • The AI distills clips based on marketing insights and trending analytics

Munch cons

  • Slow website
  • Hard to find the pricing page on their website

Munch pricing

  • Pro: $49/month for 200 minutes
  • Elite: $116/month for 500 minutes
  • Ultimate: $220/month for 1000 minutes

20. Fliki

Fliki is an easy-to-use AI tool that turns blog posts into captivating videos. Just add the blog article URL, and Fliki will summarize the content, find perfect visuals, and create a video with a realistic voiceover in your chosen voice. With a rich stock media library and over 1000 voices available in 75 languages, Fliki offers endless creative options to effortlessly enhance your content.

Fliki pros

  • Rich stock media library
  • 75 languages supported
  • You can choose voices based on emotions (eg. sad, excited, cheerful…)

Fliki cons

  • Hiccups when previewing the final result on the app
  • Complex pricing plans

Fliki pricing

  • Free: 5 minutes of credits per month
  • Basic: $8/month for 120 minutes of audio credits per month (no video credits included)
  • Standard: $28/month for 180 minutes of video credits per month
  • Premium: $88/month for 600 minutes of video credits per month
  • Enterprise: custom plans tailored to specific needs


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